With the advent of the WEB 3.0 era,the online world has become more diverse and colorful.College students are more willing to study or entertain via commercial platforms,which invisibly weakens the online discourse power of mainstream media,including universities.And online public opinion will have a certain impact on the three fundamental views and psychological state of college students.If not regulated,it will affect the healthy growth of college students.Starting from the challenges faced by universities,this paper proposes three coping strategies:to improve the management system of online public opinion,to build a shared platform of campus information,and to cultivate opinion leaders.
关键词
大学生思想政治教育/网络舆情/传播特点/高校联盟/信息共享/意见领袖
Key words
ideological and political education for college students/online public opinion/spreading characteristics/the union of colleges and universities/information sharing/opinion leaders
维普
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