Against the background of the new characteristics of narrative field,narrative communica-tion and narrative subject,China's e-sports industry has been able to stimulate economic momentum,em-power the sports industry,drive the cultural tourism industry and derive media equipment.Using SWOT-PEST matrix analysis to deconstruct the development prospect of China's e-sports industry,the advanta-ges,disadvantages,opportunities and threats of China's development of e-sports industry are visually presented.The new path achieving the high-quality development of China's e-sports industry is analysed from five aspects,namely,policy navigation,industrial layout,communication ecology,talent supply and risk constraints.
esports and the Asian Gamesdisseminate narrativesindustrial development
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