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文旅融合背景下文创产品的开发设计研究

Research on the Development and Design of Creative Products under the Background of Cultural and Tourism Integration

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文化和旅游相融合发展是建设社会主义文化强国的重要推力,更是对文创产品的开发与设计提供了新思路.笔者首先是对文旅融合与文创产品的内在关系进行概述,对当下旅游文创产品开发存在的问题进行了分析,进一步探讨文旅融合下文创产品如何更好的发展.
The integration of culture and tourism is an important driving force for building a socialist cultural power,and it also provides new ideas for the development and design of cultural and creative products.This article first provides an over-view of the inherent relationship between cultural and tourism integration and cultural and creative products,analyzes the problems in the current development of tourism cultural and creative products,and further explores how cultural and tourism integration can better develop creative products.

Cultural powerhouseIntegration of culture and tourismCultural and creative productsDevelop

刘彬

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江西服装学院 南昌 330201

文化强国 文旅融合 文创产品 发展

2024

陶瓷
咸阳陶瓷研究设计院

陶瓷

影响因子:0.192
ISSN:1002-2872
年,卷(期):2024.(10)
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