Swot Analysis and Countermeasure Research on Banana Industry Development in Nanning
Nanning,Guangxi,as one of the main producing areas of banana cultivation in China,has unique natural conditions and geogra-phical advantages,and has formed a large-scale and intensive banana production model.With the development of the geographical brand"Nanning Banana",the banana industry in Nanning has developed rapidly,which has greatly promoted the pace of local rural revitalization.This paper explored the development of Nanning banana industry through SWOT analysis,and find out the advantages and disadvantages of Nanning banana industry development.Combined with the opportunities and threats of industrial development,this paper put forward some suggestions from the aspects of building the whole industrial chain of products,strengthening brand cultivation and publicity,impro-ving the construction of cold chain logistics system and popularizing standardized planting techniques,so as to provide reference for the he-althy and sustainable development of Nanning banana industry.
万方数据
维普
