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数字文化产业生态治理的逻辑理路与实践方略

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数字文化产业生态治理,是实施国家文化数字化战略、建设数字中国的重要支撑.基于生态学和治理理论的主要论点,依据科学治理的精确性、一致性、广泛性、简单性、有效性标准,数字文化产业生态治理应当建构"治理目标—治理客体—治理主体—治理方式"的逻辑体系,其治理目标是以交叠共识为基础的整体利益最大化,治理客体是以秩序正义为基础的生态平衡与演化,治理主体是以和谐共生为基础的多元协同关系,治理方式是以元治理为基础的多样化方式共治,并且遵循认同、协调、适配的治理原则.数字文化产业生态治理实践,应当着力于促进数字文化产业生态循环及生态效益提升,维护正义的生态秩序与健康的生态关系,建立激励与约束指向清晰的治理责任机制,推动多维治理方式的集成化运用.治理必须保持灵敏的适应性,依据数字文化产业生态的生命周期不断进行调适,进而实现数字文化产业生态的提质增效和长期价值.
The Logical Orderliness and Practice Strategy of Ecological Governance in Digital Culture Industries
The ecological governance of digital cultural industries is an important support for implementing the national cultural digitization strategy and building a digital China.Based on the main arguments of ecology and governance theory,and guided by the principles of precision,consistency,comprehensiveness,simplicity,and effectiveness of scientific governance,the ecological governance of the digital culture industries should construct a logical system of"governance goal-governance object-governance subject-governance method".The governance goal is to maximize overall interests based on overlapping consensus,and the governance object is ecological balance and evolution based on order and justice.The governance subject is a diverse collaborative relationship based on harmonious coexistence,and the governance method is a diversified co-governance based on meta-governance,following the principles of identification,coordination,and adaptation.The practice of ecological governance in the digital culture industries should focus on promoting the ecological cycle and ecological benefits of the digital culture industries,maintaining a just ecological order and a healthy ecological relationship,establishing clear governance responsibility mechanisms for incentives and constraints,and promoting the integrated application of multidimensional governance methods.Governance must maintain sensitivity and adaptability,continuously adjust according to the life-cycle of the digital culture industries ecosystem,and thereby achieve the improvement of quality,efficiency,and long-term value of the digital culture industries ecosystem.

digital culture industriesindustrial ecologydigital content platformgovernance

张振鹏

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深圳大学 文化产业研究院,深圳 518060

数字文化产业 产业生态 数字内容平台 治理

国家社会科学基金艺术学重点项目深圳大学高水平大学三期建设重大专题项目

22AH01724ZDZT08

2024

同济大学学报(社会科学版)
同济大学

同济大学学报(社会科学版)

CSSCICHSSCD北大核心
影响因子:0.55
ISSN:1009-3060
年,卷(期):2024.35(1)
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