天津农业科学2024,Vol.30Issue(2) :23-29.DOI:10.3969/j.issn.1006-6500.2024.02.005

基于SWOT分析的天津地区蔬菜种业发展对策及建议

Development Countermeasures and Suggestions of Vegetable Seed Industry in Tianjin Area Based on SWOT Analysis

张华颖 郭云峰 王连芬 薛瑞楠 高峰
天津农业科学2024,Vol.30Issue(2) :23-29.DOI:10.3969/j.issn.1006-6500.2024.02.005

基于SWOT分析的天津地区蔬菜种业发展对策及建议

Development Countermeasures and Suggestions of Vegetable Seed Industry in Tianjin Area Based on SWOT Analysis

张华颖 1郭云峰 1王连芬 1薛瑞楠 2高峰2
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作者信息

  • 1. 天津市农业发展服务中心,天津 300061
  • 2. 天津市科学技术发展战略研究院,天津 300011
  • 折叠

摘要

蔬菜种业是天津地区蔬菜产业持续稳定发展的关键驱动力,同时也是保障蔬菜产量与品质的重要支柱.近年来,天津地区蔬菜种业取得了显著的发展,一批拥有自主品牌的蔬菜种子企业正成为天津地区蔬菜种业的主力军和重要推动力量.本文利用SWOT分析法从政策环境、市场环境等多个角度全面剖析了天津地区蔬菜种业发展的优势、劣势,以及面临的机遇与威胁,根据SWOT分析整理S-O策略(发挥优势-抓住机遇)、W-O策略(抓住机遇-弥补不足)、S-T策略(依靠优势-应对挑战)和W-T策略(克服劣势-应对挑战)等相关发展对策,同时提出了一系列推动天津地区蔬菜种业及产业升级的发展建议,为天津地区蔬菜种业的发展提供参考与借鉴.

Abstract

The vegetable seed industry is the key driving force for the sustainable and stable development of the vegetable industry in Tianjin,and it is also an important pillar to ensure the yield and quality of vegetables.In recent years,the vegetable seed industry in Tianjin has achieved remarkable development,and a group of vegetable seed enterprises with their own brands are becoming the main force and an important driving force of the vegetable seed industry in Tianjin.In this paper,SWOT analysis was used to analyze the strengths,weaknesses,opportunities and threats of the development of vegetable seed industry in Tianjin from the perspectives of poli-cy environment and market environment.According to SWOT analysis,the relevant development countermeasures including S-O strategy(give play to strengths-seize opportunities),W-O strategy(seize opportunities-make up for weaknesses),S-T strategy(rely on strengths-cope with challenges)and W-T strategy(overcome weaknesses-cope with challenges)were sorted out,and a series of de-velopment suggestions were put forward to promote Tianjin vegetable seed industry and industrial upgrading,which provides reference for the development of vegetable seed industry in Tianjin area.

关键词

SWOT/天津/蔬菜种业/对策/建议

Key words

SWOT/Tianjin/vegetable seed industry/countermeasures/suggestions

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基金项目

天津市科技计划(22ZLZKZF00290)

出版年

2024
天津农业科学
天津农业科学院信息研究所

天津农业科学

影响因子:0.705
ISSN:1006-6500
参考文献量29
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