This article is based on literature research and logical analysis,analyzed the application principle,risk mechanism,and prevention plan of persuasion technology embedded in digital sports.The research suggests that the principle of digital sports design based on persuasion technology is to use persuasion theory to encode the designer's intentions in the form of"scripts"and achieve the concretization of intermediary variables,thereby intervening in the intentions and actions of sports participants.From a macro perspective,traditional technological innovation models that aim to pursue market benefits are prone to risks,and external governance should be used to balance public and individual interests;From a micro perspective,persuasion technology itself carries structural risks,including reliability risk,validity risk,and fit risk.Resolving reliability risks requires implementing responsible innovation concepts,enhancing transparency in technological design,and conducting ethical reviews of technology;Resolving validity risks requires enhancing technological adaptability through technological innovation,and overcoming"paternalism"through joint participation in technological design;To mitigate the risk of fit,it is necessary to strengthen value sensitive design,pay attention to sensitive values such as the right to life,fairness and justice,and personal dignity,and pay attention to the needs of special populations such as adolescents,the elderly,and people with disabilities.
digital sportspersuasion techniquesmoral materializationethical risk
万方数据
维普
