In the new stage of development,rural revitalization needs to absorb various new industries and integrate them into joint consultation and construction.The high-quality development of rural sports industry has become an inherent requirement for the strategic connection and promotion of rural revitalization and the construction of a sports power.Through literature review and logical analysis,it is believed that the high-quality development of rural sports industry is a new type of rural sports economic activity based on innovative production factor structures,with the extension and integration of industrial chains as the development direction,and endogenous driving forces as the main driving force.By clarifying the realistic demands represented by farmers and combining them with the current constraints of rural sports industry development,optimization strategies are proposed on this basis:Focus on the ecological transformation of rural sports industry,leading the innovation of factor structure;Integrate the"three transformations"reform and improve the internal driving force development system;Build a supporting framework to enhance the resilience of high-quality development of rural sports industry.