Study on the Influence of Socioeconomic Status on Farmers'Adoption of New Technologies under the Rural Revitalization Strategy
The adoption of new agricultural technologies is a key link in promoting agricultural modernization and contributing to rural revitalization.However,with high-tech inputs,strong technology,and policy support,there are still difficulties in the interface between the development of new agricultural technologies and their usages by farmers in China,and the adoption rate of new technologies is still relatively low.The low adoption rate of new agricultural technologies poses a serious challenge to the modern agricultural technology innovation system in China and has become one of the key issues limiting agricultural modernization.According to the differences in economic development level,resource endowment,and new technology adoption level.Considering the distribution of geographic location in the east and west,598 farmers in Hangzhou(Zhejiang Province),Ankang(Shaanxi Province)and Pingliang(Gansu Province)are selected.Based on survey data,a Binary Probit model and Bootstrap-mediated utility model are used to examine the factors influencing farmers'adoption of new agricultural technologies.Specifically,the existing research is advanced from the following three aspects:first,the impact paths of farmers'adoption of new technologies are detailed and validated into direct,mediated,and moderated paths.Second,in addition to considering the direct role of household socioeconomic status and farmers'learning,learning is distinguished into dual learning styles of exploratory learning and exploitative learning,and the mediating role of dual learning is explored separately.Third,an empirical study is used to further validate the moderating role of the first secretary in the village in farmers'new technology adoption.The results show that:socioeconomic status has a significant positive effect on farmers'adoption of new technologies in the three sampled cities,and farmers with high socioeconomic status have a higher probability of adopting new technologies,and socioeconomic status influences farmers'adoption of new technologies through exploratory learning and exploitative learning,and Hangzhou City,which is located in an economically developed area,has a significant positive effect on farmers'adoption of new technologies compared to the other two cities.There is a significant mediating effect of both exploratory learning and exploitative learning in terms of each dimension of socioeconomic status.Geographically there is a negative effect of Ankang and Pingliang on farmers'exploratory learning and exploitative learning relative to Hangzhou,which is developed in the east.The test results of the mediating effect of dual learning show that the total mediating effect of dual learning on the adoption of new technologies by farmers with different socioeconomic statuses is positively significant,and the mediating effect of exploitative learning is higher than that of exploratory learning.The first secretary in the village plays a significant moderating role in the adoption of new technologies by farmers with different socioeconomic statuses.Accordingly,it is recommended to improve agricultural support and protection policies and enhance farmers'socioeconomic status,promote the equalization of basic public services in rural areas and strengthen government policies on agricultural technology promotion in the west,and bring into the cross-level governance role of the first secretary to achieve a positive interaction between farmers'enthusiasm in using new technologies and policy implementation.