College Tourism Management Major Identification Status and Its Influencing Factors Analysis Based on the Concept of OBE Under the Construction Background of Hainan Free Trade Port
College Tourism Management Major Identification Status and Its Influencing Factors Analysis Based on the Concept of OBE Under the Construction Background of Hainan Free Trade Port
Under the background of the construction of Hainan Free trade Port,Hainan tourism industry has been rapidly restored and developed rapidly,and its demand for talents in tourism management has gradually increased.Based on this,the study is guided by OBE education concept,from four aspects of the students of tourism management,namely major identity,major prospects,major emotion,major behavior,and major teach-ing to design the questionnaire,and to study students'major satisfaction of tourism management.The major satisfaction scale which consists of 4 factors,15 evaluation elements through literature review and data collection,determines the students'major identity and related factors.Finally,in view of some deficien-cies of this major,some suggestions under the guidance of OBE concept are given for the teaching improvement of tourism management major,as well as to better promote the high-quality teaching and development of tour-ism management major.