Research on the Reading Promotion Practice and Strategy Optimization of Short Video in Library
The promotion of social reading in the form of short videos caters to the interests of the public,creating a virtual face-to-face scenario for libraries and readers,promoting interaction and communication between libraries and readers,as well as among readers themselves,extending offline reading promotion to online services.The article conducts research on the optimization of short video reading promotion services from the perspectives of short video disseminators,audiences,content,channels,and effects,further clarifying the goal positioning of library short video reading promotion services,forming a cultural service supply system that integrates online and offline interactions,with comprehensive coverage,vigorously promoting the core socialist values,actively responding to the opportunities and challenges brought by the rapid development of the Internet to cultural construction.
Short VideoReading PromotionLibraryStrategy Optimization
NETL
NSTL
万方数据
