首页|作为学术传播管道的学术新媒体探索——以"图情招聘"微信公众号为例

作为学术传播管道的学术新媒体探索——以"图情招聘"微信公众号为例

Exploration of New Media as Academic Communication Channels——Take"lis_jobs"WeChat Official Account as An Example

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新媒体技术推动了学术传播范式的演变,生成式AI技术的进步也为学术内容创作提供了全新路径.文章基于对学术新媒体内容开发和传播结构的回顾,以"图情招聘"微信公众号为例,从平台构建背景、运营架构、主题版块、传播效果等方面梳理学术新媒体运营规律;在人工智慧发展背景下,结合开放知识库建设、学术评价范式转换、学术内容策展及全球学术资讯融合等要素,探索构建生成式AI驱动的学术知识服务新模式.
The rise of new media technology has propelled the evolution of academic communication paradigms,while the continuous advancement of generative AI technology has opened up new avenues for academic content creation.This article based on a review of the development and distribution structure of academic new media content,uses the WeChat public account"lis_jobs"as an example.The study delineates the laws of academic operation from aspects such as platform building background,operation structure,thematic sections,and dissemination effects.Furthermore,in the context of current AI development,it combines elements related to open knowledge base construction,academic evaluation paradigm shift,academic content curation,and global academic information integration.The objective is to construct a new model of academic knowledge services driven by generative AI,providing new ideas and practical references for the development of academic new media.

LIS casesacademic communicationcontent productionGenerative AIChatGPT

田野、陈光华

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台湾大学图书资讯学系

图情案例 学术传播 内容生产 生成式AI ChatGPT

2024

图书馆论坛
广东省立中山图书馆

图书馆论坛

CSTPCDCSSCICHSSCD北大核心
影响因子:1.864
ISSN:1002-1167
年,卷(期):2024.44(3)
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