Sports Tourism in Empowering Rural Revitalization:Mechanism of Action,Real Challenges,and Practical Pathways
Sports tourism injects new vitality into rural economies and has become an important means of promoting rural revitalization.This study employs literature research method and logical analysis,framed by the strategy of rural revitalization,to explore the role mechanism,real challenges,and practical pathways of sports tourism in empowering rural revitalization.The study finds that the role mechanism of sports tourism in this context is reflected in five areas:economy,environment,politics,culture,and livelihood.The real challenges include:a lack of integration among related industries leading to severe homogenization;weak ecological awareness and regulatory mechanisms;limitations on rural cultural output and barriers to urban-rural communication;and superficial understanding among rural residents with a narrow knowledge base.Based on these findings,practical pathways are proposed,including strengthening government guidance and exploring development models;enhancing education and awareness to improve regulatory mechanisms;preserving rural culture and promoting cultural exchange;and attracting high-end talent while providing vocational training.These suggestions aim to offer a reference for the high-quality development of rural revitalization.
sports tourismrural revitalizationempowermentmechanism of actionreal challengespractical pathways