首页|基于结构方程模型的体育特色小镇影响因素研究——以贵州省为例

基于结构方程模型的体育特色小镇影响因素研究——以贵州省为例

Influencing Factors of Sports Characteristic Towns Based on Structural Equation Modeling——A Case Study of Guizhou Province

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对体育特色小镇影响因素关系进行探讨,有助于明确体育特色小镇的发展定位和目标,从而制定出更加科学合理的发展策略,对于规划、建设和运营体育特色小镇具有重要的作用.本文采用生态旅游动机量表、目的地形象量表、地方依恋量表、环境行为责任意愿量表对贵州省4个体育特色小镇的400名游客进行测量,并构建结构方程模型.结果显示:(1)生态旅游动机正向影响目的地形象、环境责任行为意向及地方依恋;(2)目的地形象正向影响环境行为责任意识和地方依恋;(3)地方依恋正向影响环境行为责任意识.
Exploring the relationships of influencing factors for sports characteristic towns helps clarify their development positioning and goals,thereby allowing for the formulation of more scientific and rational development strategies.This is crucial for the planning,construction,and operation of sports characteristic towns.This study utilized an ecological tourism motivation scale,destination image scale,place attachment scale,and environmental behavior responsibility willingness scale to measure 400 tourists from four sports characteristic towns in Guizhou Province,and constructed a structural equation model.The findings reveal:(ⅰ)Ecological tourism motivation positively influences destination image,environmental responsibility intentions,and place attachment;(ⅱ)Destination image positively influences environmental behavior responsibility awareness and place attachment;(ⅲ)Place attachment positively influences environmental behavior responsibility awareness.

sports characteristic townsstructural equation modelinginfluencing factors

黄佳仪、张情义、杨骐玮

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湖南科技大学体育学院,湖南 湘潭 411100

体育特色小镇 结构方程模型 影响因素

2024

体育科技文献通报
国家体育总局体育信息中心

体育科技文献通报

影响因子:0.329
ISSN:1005-0256
年,卷(期):2024.32(9)