四链融合视域下体育产业与康养产业融合发展研究
Research on Integrated Development of the Sports Industry and the Health and Wellness Industry from the Perspective of Four-Chain Integration
付静文 1刘远祥1
作者信息
摘要
本文采用文献资料法、逻辑分析法等研究方法,阐述了体育产业与康养产业融合发展的价值意蕴:促进产业结构优化升级、满足人民群众多元化健康需求以及推动社会经济可持续发展.分析了四链融合(产业链、创新链、资金链、政策链)在融合发展过程中的作用机理.探讨了体育产业与康养产业融合发展面临的现实困境:产业链融合标准不统一、创新链技术创新不足和模式创新滞后、资金链资金投入积极性不高和融资渠道单一,以及政策链政策支持不足和法规标准缺失等.据此,提出了体育产业与康养产业融合发展的优化路径:建立行业标准,加强资源整合;鼓励技术创新,推动服务升级;拓宽融资渠道,降低投资风险;加强政策协同,提升监管效力.
Abstract
This article employs literature research method and logical analysis to expound on the value implications of the integrated development of the sports industry and the health and wellness industry:facilitating the optimization and upgrading of the industrial structure,satisfying the diverse health demands of the people,and promoting sustainable social and economic development.It analyses the functional mechanisms of the four-chain integration(industrial chain,innovation chain,capital chain,and policy chain)during the integrated development process.It explores the practical predicaments faced in the integrated development of the sports industry and the health and wellness industry:inconsistent industrial chain integration standards,insufficient technological innovation and lagging model innovation in the innovation chain,low enthusiasm for capital investment and single financing channels in the capital chain,and insufficient policy support and the absence of regulatory standards in the policy chain.It proposes the optimized paths for the integrated development of the sports industry and the health and wellness industry:establishing industry standards and strengthening resource integration;enhancing encouragement for technological innovation and promoting service upgrading;broadening financing channels and reducing investment risks;strengthening policy synergy and enhancing regulatory efficacy.
关键词
四链融合/产业融合/体育产业/康养产业Key words
four-chain integration/industrial integration/sports industry/health and wellness industry引用本文复制引用
出版年
2024