Research on Development Model of Sports Tourism based on Evolutionary Game Theory
In order to comprehensively promote the integration of sports and tourism,expand the overall supply of the sports tourism market,facilitate the continuous optimization of the sports tourism industry structure,activate new consumption drivers in the sports tourism industry,this paper constructs a dynamic tripartite game model based on evolutionary game theory.The model involves the government,businesses,and consumers as the core stakeholders.The stability of the equilibrium points is analyzed through the replicator dynamics equation using an evolutionary game mixed strategy matrix.Furthermore,numerical simulations are conducted to explore the influence of internal and external variables on the evolutionary path of the model's results.The study suggests that government support and regulation,the provision of high-quality services and products by sports tourism businesses,and consumer participation in experiential consumption contribute to the evolution of the sports tourism development model towards an ideal state.
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