The Historical Evolution,Constituent Factors and Strategies for Value Positioning of China's Competitive Sports
In the new era,the value positioning of China's competitive sports confronts new tasks and requirements.This study employs literature research method and logical analysis to explore the historical evolution,constituent factors and strategies for value positioning of China's competitive sports.The researchers hold that the value positioning of China's competitive sports has undergone five evolutionary processes:enhancement of the physical fitness of the people,breakthrough from international isolation,institutional and mechanism reshape,pursuit of Olympic champion titles,and comprehensive sports development.The external factors constituting the value positioning of China's competitive sports include the discourse power of competitive sports and the demands of the people,while the internal factors encompass competitive sports talents,the development level of sports events,local sports leagues and the management system.The new era has bestowed new value positioning upon China's competitive sports.In the posititioning process,it is necessary to:grasp historical experience and bear in mind the historical significance of competitive sports;explore social demands and seize the era opportunities for strategic cultivation;address practical issues and make up for the shortcomings in the development of competitive sports.
万方数据
维普
