体育文化导刊2024,Issue(2) :14-20.

"一带一路"倡议下中国武术转文化传播研究

Vision and Path of Chinese Wushu Transcultural Communication Under the Belt and Road Initiative

王统领 赵翠青 姜南
体育文化导刊2024,Issue(2) :14-20.

"一带一路"倡议下中国武术转文化传播研究

Vision and Path of Chinese Wushu Transcultural Communication Under the Belt and Road Initiative

王统领 1赵翠青 2姜南3
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作者信息

  • 1. 湖州师范学院体育学院,浙江湖州 313000
  • 2. 明知大学体育学部,韩国龙仁17058
  • 3. 山东大学体育学院,济南 250061
  • 折叠

摘要

运用文献资料等方法,探讨"一带一路"倡议下中国武术转文化传播愿景,并提出路径.历程:推向世界的国际化传播,文化走出去的跨文化传播,价值走进去的转文化传播.愿景:人类命运共同体理念的国际传播,打造第三文化空间,达成互构共生关系,生成杂糅文化产品.路径:立足多元时代价值,形成完整战略机制;拓宽传播实施渠道,达成多方协同推进;强化文化产业支撑,打造特色品牌效应;注重仪式活动助力,实现传播价值共识.

Abstract

By using the methods of literature review,this paper discussed vision of Chinese Wushu transcultural communication under the Belt and Road initiative,and put forward the path.Course:It has experienced international communication to the world,cross-cultural communication of culture going out,and transcultural communication of value going in.The vision is to achieve the international communication of the concept of a community with a shared future for mankind,create a third cultural space,achieve symbiotic relationships,and generate mixed cultural products.Path:We should base on the multiple times values to form a complete strategic mechanism,broaden the implementation channels of communication to achieve multi-party collaborative promotion,strengthen the support of cultural industries to create distinctive brand effects,and pay attention to the help of ritual activities to realize the consensus of communication value.

关键词

民族传统体育/中国武术/转文化传播/"一带一路"

Key words

national traditional sports/Chinese Wushu/transcultural communication/the Belt and Road

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基金项目

国家社会科学基金青年项目(19CTY017)

出版年

2024
体育文化导刊
国家体育总局体育文化发展中心

体育文化导刊

CHSSCD北大核心
影响因子:0.74
ISSN:1671-1572
参考文献量24
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