By using the methods of literature review and logical analysis,this paper explored the value and dilemma of the innovative development of China's sports intangible cultural heritage from the perspective of rural revitalization,and put forward the development path.Value:It drives the diversified development of rural economy,promotes the modernization of rural governance system,promotes the inheritance and development of traditional Chinese culture,and promotes the interaction of community residents and social harmony and stability.Dilemma:It loses the scene of original innovation and development.The innovative protection is inadequate,and the market-oriented integration of the industry is low.Path:We should create an environment for inheritance and development,explore creative protection mechanisms,improve the value chain and brand building for innovative development,and empower innovative development with digital information technology.
关键词
群众体育/体育非物质文化遗产/创新发展/乡村振兴
Key words
mass sports/sports intangible cultural heritage/innovative development/rural revitalization