Motivation Mechanism and Promotion Strategy of Sports Consumption Revitalization
By using the methods of literature review and logical reasoning,this paper analyzed the dynamic mechanism and reality block of the revitalization of sports consumption,and put forward the corresponding promotion strategies.Dynamic mechanism:The revitalization of sports consumption is driven by the implementation of national strategies,the digital transformation of industries,and the transformation of residents'needs.Reality block:The consumption environment needs to be optimized,the consumption foundation is not stable enough,the consumer market is not mature,and the supply of high-quality products and services is insufficient.Promotion strategy:We should improve the relevant system and mechanism to improve the sports consumption environment,stimulate people's consumption potential to consolidate the foundation of sports consumption,eliminate imbalances and inadequacies to speed up the maturation of the consumer market,and focus on areas of weakness to expand quality supply.
万方数据
维普
