By using the methods of literature review and logical analysis,this paper analyzed the ideal condition and key blocking points of the dynamic balance of supply and demand in China's ice and snow sports tourism industry,and put forward the solution path.Ideal condition:Quality and efficiency of production are improved,and high-quality supply is formed.The distribution of benefits is reasonable,demonstrating fairness and justice.Circulation efficiency is improved,and elements flow smoothly.Consumer demand has expanded and the quality of demand has been upgraded.Key blocking points:The structural imbalance of supply is still prominent,the uneven distribution of benefits needs to be addressed,the efficiency of factor circulation urgently needs to be improved,and the potential of consumer demand is not fully released.Path:We should break through the stereotype of low-end products to foster innovative supply,abide by the principle of fairness and justice to improve the mechanism of profit distribution,accelerate the market-oriented allocation of factors to improve the circulation infrastructure,and enhance the cohesiveness of mass consumption and promote the upgrading of consumer consumption.
关键词
体育经济/体育产业/冰雪体育旅游/供需动态平衡
Key words
sports economics/sports industry/ice and snow sports tourism/dynamic balance of supply and demand