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数字经济赋能文体旅产业融合发展研究

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运用文献资料、逻辑分析等方法,分析数字经济赋能文体旅产业融合发展的内涵、内在机理、现实困境,并提出实践路径。数字经济赋能文体旅产业融合发展的内在机理:数字技术驱动资源产品融合,数据要素驱动市场运营融合,数字治理驱动体制机制融合。现实困境:数字技术基础薄弱,产业间数据衔接整合不足,数字治理效能不明显。实践路径:夯实数字技术赋能基础,提升跨领域数据衔接力度,以数字治理保障产业融合。
Integrated Development of Cultural,Sports and Tourism Industry Enabled by Digital Economy
By using the methods of literature review and logical analysis,this paper analyzed the connotation,internal mechanism and dilemma of the integrated development of cultural,sports and tourism industry enabled by digital economy,and put forward the practical path.The internal mechanism of the digital economy enabling the integrated development of the cultural,sports and tourism industry:Digital technology drives the integration of resources and products,data elements drive the integration of market operations,and digital governance drives the integration of institutions and mechanisms.Dilemma:The foundation of digital technology is weak,the integration of data between industries is insufficient,and the effectiveness of digital governance is not obvious.Practical path:We should consolidate the foundation of digital technology empowerment,enhance cross-domain data connectivity,and ensure industrial integration with digital governance.

digital technologycultural,sports and tourism industryindustrial integrationdigital economics

张亚文、谢翔、张小林

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广西师范大学体育与健康学院,广西 桂林 541006

数字技术 文体旅产业 产业融合 数字经济

2024

体育文化导刊
国家体育总局体育文化发展中心

体育文化导刊

CHSSCD北大核心
影响因子:0.74
ISSN:1671-1572
年,卷(期):2024.(11)