Development Logic and Realization Path of the New Scene of Sports Consumption
By using the methods of literature review,content analysis and logical analysis,this paper analyzed the era motivation,development logic and the realization path of the new scene of sports consumption.Era motivation:The consumption policies are becoming increasingly perfect,the consumption population is expanding and increasing,the consumption level is steadily improving,and the consumption structure is undergoing transformation and upgrading.Development logic:It is closely linked to social contradictions and changes to meet the people's better life,clarifies the evolution logic of the scene to follow changes in consumer demand,and grasps the prominent problems of consumption to make clear the direction of scene development.Realization path:We should cultivate special activities to release vitality,tap the potential of communities to seize opportunities,focus on consumer groups to strengthen functions,empower sports facilities to expand space,and consolidate the cultural foundation to activate the driving force.