摘要
黄河从菏泽市东明县入鲁,在东营市垦利区流入渤海.山东沿黄地区区位优势优越、自然景观钟灵毓秀、文化底蕴悠久深厚、民俗资源多姿多彩、基础设施优势突出、文化服务日臻完善,具备发展文旅产业的良好基础.但与优越独特的资源禀赋和文旅产业的高质量发展要求相比,山东省黄河流域文化旅游产业发展还存在一些短板问题,亟需做好开展重点资源保护、促进产业创新发展、提升交通设施水平、强化旅游产品供给、推动文旅深度融合、实现宣传推广创新、强化重点要素保障、完善工作推进机制等方面的工作,加快推动黄河流域文旅产业实现高质量发展.
Abstract
The Yellow River enters Shandong from Dongming County,Heze City,and flows into Bohai Sea in Kenli District,Dongying City.The area along the Yellow River in Shandong has superior location advantages,beautiful natural landscape,long and profound cultural heritages,colorful folk resources,outstanding infrastructure advantages,and increasingly perfect cultural services,which has a good foundation for the development of cultural tourism industry.However,compared with the superior and unique resources and the high-quality development requirements of the cultural tourism industry,there are still some shortcomings in the development of the cultural tourism industry in the Yellow River Region of Shandong Province.In order to accelerate the high-quality development of the cultural tourism industry in the Yellow River Region,it is urgent to carry out a series of work.We need to protect key resources,promote industrial innovation and development,improve transportation facilities,strengthen tourism product supply,promote deep integration of cultural tourism,achieve innovation in publicity and promotion,strengthen key factor guarantee,and improve the work promotion mechanism.