Reaserch on the Relationship between the Satisfaction of School Enterprise Cooperation and Employment Intention of Vocational College Students in Automobile Manufacturing Based on TPB Model Analysis
This study is based on the theory of planned behavior to explore the mechanism of the impact of school enterprise cooperation satisfaction on employment intention among vocational college students majoring in automobile manufacturing.A self-designed questionnaire on school enterprise cooperation satisfaction was used to survey 455 vocational college students majoring in automobile manufacturing,and an AMOS structural equation model was established for hypothesis testing.The results showed that the satisfaction of first-year students with school enterprise cooperation was significantly higher than that of sophomore students,and the employment willingness of first-year students was significantly higher than that of sophomore and junior students;The satisfaction of school enterprise cooperation positively predicts employment attitudes,perceived behavioral control,subjective norms,and employment intentions;Employment attitude,perceived behavioral control,and subjective norms positively predict employment intention;Employment attitude,perceived behavioral control,and subjective norms play a major mediating role between satisfaction with school enterprise cooperation and employment willingness;Perceived behavioral control is the most critical influencing factor on employment intention.
Automotive Manufacturing Vocational StudentsSchool-Enterprise Cooperation SatisfactionEmployment IntentionThe Theory of Planned Behavior