With the continuous improvement of public's aes-thetic literacy,cultural and creative products with cultural connotation and formal beauty are more and more popular among consumers.Taking Hui-style architecture and its decorative patterns as the main research object,this paper explores the artistic characteristics and cultural values con-tained in decorative patterns,and summarizes the design methods of direct application,integration and reorganiza-tion,simplification and deformation of pattern elements from three aspects of content,theme and implication.Through selecting the appropriate cultural and creative carrier and combining the content,form,significance,characteristics of Hui-style architectural decorative patterns with products,it realizes the reasonable transformation from architectural art to cultural and creative products.
Hui-style architecturearchitectural decorative patterncultural and creative design