Educational anthropology is a discipline that stud-ies the interaction of educational process,educational prac-tice,educational concept and educational system.The design and promotion of CHEN Heqin's"live"toy can also be ana-lyzed by using educational anthropology to better reflect its value.From the perspective of educational anthropology,this paper points out the significance of CHEN Heqin's"live"toy design and promotion,and provides corresponding opti-mization strategies for the difficulties in current design and promotion,advocates the integration and inheritance of mul-ticulturalism and the organic combination of technology and traditional culture,and points out that the toy design should conform to the law of children's development.In addition,it also needs to improve the effectiveness of product design and the publicity of brand image.Integrating the concept of educational anthropology into the design and promotion of"live"toys can better play the educational value of products,stimulate children's curiosity and thirst for knowledge,and promote children's all-round development.
关键词
陈鹤琴/"活"玩具设计/教育人类学
Key words
CHEN Heqin/"live" toy design/educational an-thropology