Research on the Development of Intangible Cultural Heritage"Ninigou"Cultural and Creative Industry under the Background of"Internet Plus"
Under the background of"Internet plus",the in-heritance and innovation of intangible cultural heritage has become an important part of the cultural industry.The pur-pose of this paper is to explore how to use"Internet plus"technology to promote the development of intangible cul-tural heritage"Ninigou"cultural and creative industry to meet the needs of modern society.Focusing on the histori-cal background and cultural value of the intangible cultural heritage"Ninigou",it explores the development potential of the intangible cultural heritage"Ninigou"cultural and creative industry under the background of"Internet plus"and its importance in cultural inheritance and market pro-motion,so as to promote the sustainable development of the intangible cultural heritage"Ninigou"and obtain more resource transformation.
"Internet plus"Huaiyang"Ninigou"cultural and creative product