Research on the Application of Cultural Factors in Blind Box Product Design—Taking the Red Culture in Bashu Region as an Example
Red culture has a profound revolutionary spirit and cultural connotation.In order to enrich the dissemination channels of red culture and guide the younger generation to feel the charm of red culture,a blind box product about red culture is proposed to be designed.Firstly,it focuses on the way of combining the existing blind box products with culture,and sorts out the performance characteristics of the cultural characteristics of design elements,the diversity of image types,and the ease of sensory blending in the prod-ucts.Secondly,it explores the application methods of cultur-al factors in blind box products from the aspects of cultural carrier,IP image and sensory stimulation.Finally,it is better to fit with red culture in terms of product image and product experience to promote the spirit of Chinese red culture to the greatest extent and achieve the purpose of promoting the multi-level development of red culture,so as to stimulate the younger generation's love for red culture.
Bashu red cultureblind box product designcul-tural and creative product
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NSTL
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