The Application and Influence of Digital Marketing in the Children's Toy Market
With the rapid development of science and technology and the popularity of the Internet,children's toy market is undergoing unprecedented changes.Traditional physical toy sales are gradually transforming towards digitalization,and digital marketing has become an important driving force for the development of children's toy market.This paper first discusses the definition,advantages,and development process of digital marketing,then analyzes the characteristics and development trend of the children's toy market.Then,it delves into the application and influence of digital marketing in the children's toy market,and proposes strategies for toy enterprises to respond to digital marketing challenges,in order to provide useful reference and inspiration for relevant enterprises and researchers.
digital marketingchildren's toy marketbig data analysis