Research on Packaging Design of Yunnan Arabica Coffee Products Based on Sensory Experience
There is a close relationship between the sensory experience of Yunnan Arabica coffee and its product packaging design.By analyzing the characteristics of Yunnan Arabica coffee and consumer demand,combined with the modern packaging design concept,this paper puts forward the packaging design scheme for Yunnan Arabica coffee.The results show that this scheme can significantly improve consumers'sensory experience of Yunnan Arabica coffee and enhance product competitiveness.