Toy is an important category of cultural and crea-tive products,and the plush toy is a popular form of toys.At present,more and more cultural institutions such as muse-ums have begun to design and develop plush toy cultural and creative products,and integrate excellent traditional Chinese culture and modern design elements into the products,so as to conform to the life concept of modern people and bet-ter realize culture inheritance.As a comprehensive world-class museum,the Palace Museum is a very representative cultural business card in China.It shoulders the mission of inheriting and carrying forward the excellent traditional Chinese culture.Based on the analysis of emotional attrib-utes,characteristics and value of plush toys,this paper takes the Palace Museum as an example to explore how the Palace Museum can deeply explore excellent traditional Chinese cultural elements and integrate them into the design of plush toy products,so as to realize the inheritance and dissemina-tion of culture.
关键词
故宫博物院/毛绒玩具/文创产品/中华优秀传统文化/文化传承
Key words
the Palace Museum/plush toy/cultural and cre-ative product/excellent traditional Chinese culture/culture inheritance
维普
万方数据