As an important carrier of traditional culture,folk toy contains rich folk wisdom and artistic value.Folk toy tourism products not only have ornamental and collectible value,but also provide unique cultural experience for tour-ists.Through in-depth excavation of the cultural connotation behind toys,combined with modern design concepts and technical means,folk toy tourism products with regional characteristics and cultural charm can be developed to meet the needs of tourists for the exploration and experience of heterogeneous culture,and promote the inheritance and in-novation of national culture.This paper summarizes folk toy,analyzes the current situation of the development of folk toy tourism product,and puts forward the innovative develop-ment strategies of folk toy tourism products.
关键词
民间玩具/旅游产品/文化价值/产品开发
Key words
folk toy/tourism product/cultural value/product development