Analysis on the Visual Reshaping of Character Image in Creation of the God—Taking Chinese Style Culture Immersive Experience Project of Zhaoge Fenghua as an Example
The purpose of this paper is to explore the shap-ing of the character images in the Creation of the God and the way of modern visual representation.Using descriptive research method,it studies some existing cases of visual reshaping.It analyzes the artistry of characterization in Creation of the God;it discusses the main ways of visual reshaping of the characters in Creation of the God,that is,through the transformation of ancient picture book illus-trations and modern film and television works;taking the large-scale Chinese style culture immersive experience project Zhaoge Fenghua as an example,it analyzes in de-tail how the modern project can modernize and reshape the classic character images in Creation of the God.Specifical-ly,it includes the design idea,drawing process of Q-version character images and their diversified application in the project.The study found that the application of these char-acters image'visual reshaping not only enhances the inter-action and immersion of the project,but also enhances the audience's participation experience and the dissemination effect of traditional culture,and significantly improves the project brand recognition and market influence.
character imagevisual reshapingCreation of the GodChinese style cultureZhaoge Fenghua