Research on the Design and Function Development of Early Education App—Taking"Qinbaobao"Early Education App as an Example
National policies have promoted the develop-ment of the early education market.The post-epidemic era has accelerated the popularization of online education and brought challenges and opportunities to the early education industry.With the change of the parenting concept in young families and the progress of Internet technology,early ed-ucation Apps have gradually emerged,showing the new vitality of the early education industry in the Internet era.This paper conducts in-depth interviews with 12 users of"Qinbaobao"early education App,uses the grounded theory to analyze the research data,and combines SWOT situation analysis method for discussion.The results show that users think that the"Qinbaobao"early education App is ingen-ious in design,mainly reflected in the design elements,nav-igation menus,personalization,etc.At the same time,they express that the"Qinbaobao"early education App is easy to use with common standard on the practical recording func-tion,rich educational resources,strong communication of parent community,adding parent-child interaction function and providing nutritional recipes.Finally,some suggestions for the problems existing in the"Qinbaobao"early educa-tion App are put forward,aiming at promoting the further optimization of the App and providing reference for the design of other early education Apps.
early educationparenting AppApp design"Qinbaobao"early education App