数字化视域下天津非遗手工艺文创产品设计与传播分析
Analysis on the Design and Communication of Tianjin Intangible Cultural Heritage Handicraft Cultural and Creative Product from the Perspective of Digitalization
刘安琪 1史文玉1
作者信息
摘要
在全球数字化浪潮席卷之下,非物质文化遗产(以下简称非遗)的传承与创新正面临前所未有的机遇与挑战.作为历史文化名城的天津,其非遗手工艺积淀深厚,蕴含独特地域特色.然而,在现代社会快速变迁中,这些承载千载文明的传统技艺如何在数字化时代重焕生机,已成亟待解决的问题.文章从数字化视域出发,探讨天津非遗手工艺文创产品的设计与传播策略.
Abstract
Under the wave of global digitization,the inher-itance and innovation of intangible cultural heritage are facing unprecedented opportunities and challenges.As a famous historical and cultural city,Tianjin has a profound accumulation of intangible cultural heritage handicrafts and contains unique regional characteristics.However,in the rapid changes of modern society,how to rejuvenate these traditional skills carrying thousands of years of civi-lization in the digital age has become an urgent problem to be solved.From the perspective of digitalization,this pa-per discusses the design and communication strategies of Tianjin intangible cultural heritage handicraft cultural and creative products.
关键词
数字化/天津非遗手工艺/文创产品设计Key words
digitalization/Tianjin intangible cultural herit-age handicraft/cultural and creative product design引用本文复制引用
出版年
2024
NETL
NSTL
万方数据