Research on the Color Application in Poster Design
In the era of new economic development,the mainstream media has been upgraded,and the emergence of new audio-visual and online media has provided more choices for the audience.As a kind of advertising means retained,the color application in posters has always been a hot topic of concern.Based on the application of color in poster design,this paper explores the application prin-ciples,techniques and expressions of color from design examples,aiming to promote the diversified application of color in modern poster design.