Research on Interaction Design Method of Toy in Digital Media Environment
In recent years,with the rapid development of digital technology and the profound changes in the media environment,the toy industry is facing unprecedented op-portunities and challenges.As a link among technology,products and users,interaction design plays a key role in the digital transformation of toys.Excellent interaction design can not only give toys richer functional connota-tion and more charming interaction experience,but also shorten the distance between toys and users through social interaction and emotional connection,so as to enhance the market competitiveness of toys.Based on the definition and characteristics of digital media environment,this paper discusses the interaction design method of toys in digital media environment,aiming to provide theoretical refer-ence for toy designers.