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生成式人工智能驱动非遗文旅产品设计的策略研究

Research on the Strategy of Generative Artificial Intelligence Driving Intangible Cultural Heritage Cultural Tourism Product Design

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生成式人工智能技术的快速发展,对非遗文旅产品设计产生了深远影响.文章阐述了生成式人工智能与非遗文旅产品设计的概念,分析了生成式人工智能驱动非遗文旅产品设计的意义,探讨了生成式人工智能驱动非遗文旅产品设计的表现形式,提出了生成式人工智能驱动非遗文旅产品设计的策略.最后以非遗扎染文旅产品设计为例,探讨其设计实践的过程,以期为非遗文旅产品的创造性增能和创新性发展提供一些新的设计思考与观点.
The rapid development of Generative Artificial Intelligence technology has had a profound impact on the design of intangible cultural heritage cultural tourism products.This paper expounds the concept of Generative Artificial Intelligence and intangible cultural heritage cul-tural tourism product design,analyzes the significance of Generative Artificial Intelligence driving intangible cul-tural heritage cultural tourism product design,discusses the expression form of Generative Artificial Intelligence driving intangible cultural heritage cultural tourism prod-uct design,and puts forward the strategies of Generative Artificial Intelligence driving intangible cultural heritage cultural tourism product design.Finally,taking the design of intangible cultural heritage tie-dye cultural tourism products as an example,this paper discusses the process of its design practice,in order to provide some new design thinking and viewpoints for the creative enhancement and innovative development of intangible cultural heritage cul-tural tourism products.

Generative Artificial Intelligenceproduct de-signintangible cultural heritage cultural tourism product

陈科翰、郑伯森、孔毅

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四川音乐学院 成都美术学院,四川 成都 610500

生成式人工智能 产品设计 非遗文旅产品

2024

玩具世界

玩具世界

ISSN:
年,卷(期):2024.(11)