浅议生鲜电商的发展现状、存在问题以及解决策略
Discussion on the Development Status,Existing Problems and Solution Strategies of Fresh E-commerce
郭莉1
作者信息
- 1. 苏州旅游与财经高等职业技术学校,江苏 苏州 215000
- 折叠
摘要
信息技术的发展以及人们生活水平的提高,为生鲜商品的采购、销售、配送创造了更多的发展空间.文中从生鲜电商的发展现状出发,分析了目前生鲜电商存在的问题,并提出了生鲜电商稳步发展的解决策略,以期通过合理的方案解决目前生鲜电商所面临的问题,最终达到全面推动生鲜电商高质量发展的目的.
Abstract
The development of information technology and the improvement of people's living standards have created more development space for the procurement,sales,and distribution of fresh goods.Starting from the current development status of fresh e-commerce,this article analyzes the problems that currently exist in fresh e-commerce and proposes solutions for the steady development of fresh e-commerce.The aim is to solve the problems faced by fresh e-commerce through reasonable solutions and ultimately achieve the goal of comprehensively promoting high-quality development of fresh e-commerce.
关键词
生鲜电商/供应链/消费粘性Key words
fresh e-commerce/supply chain/consumption stickiness引用本文复制引用
出版年
2024
NETL
NSTL
维普
万方数据