With the vigorous development of Internet technology,short video has become a necessary tool for the integrated development of mainstream media,and is one of important pillars of the all-media communication paradigm.Prefecture-level traditional media outlets should actively make use of short video to efficiently finish transformation.Through the establish-ment of"PGC+UGC"content production mode,live broadcast team cooperation mechanism,communication value compre-hensive evaluation mechanism,short video full-process production mechanism,etc.,it can be done to give full play to the social value of traditional media,deeply tap the core potential,adhere to integrity and innovation,reconstruct the connection between media and users with high-quality content,and accelerate the in-depth integrated development of traditional media.
关键词
短视频/PGC/UGC/网络新闻直播/新闻选题/全媒体传播/媒体融合
Key words
short video/PGC/UGC/network news broadcast/news topic selection/all-media communication/media inte-gration
维普
万方数据