Hakka blue dyeing,included in the Intangible Cultural Heritage(hereinafter referred to as"ICH")List,as an important part of the Hakka culture,is the Hakka people's traditional printing and dyeing handicraft.Currently,it is an important measure for protecting and inheriting the Hakka culture to promote innovative development of the Hakka blue dyeing handicraft.In view of the predicaments of Hakka blue dyeing handicraft,such as out-dated style and lack of brand consciousness,it is necessary to re-excavate its cultural value and connotation,make analysis and innovative design with the aid of AI,and activate and promote this traditional handcraft;innovate the application of the Hakka blue dyeing handicraft through cross-border integration,and build intangible cultural heritage brands;strengthen new media communication,and seek for multi-party support,which aims at facilitating the industrialization of blue dyeing handicraft,and realizing the beau-tiful vision of passing down ICH art from generation to generation.
关键词
非遗艺术/客家蓝染/手工技艺/印染/创新设计/跨界融合/非遗品牌
Key words
intangible cultural heritage art/Hakka blue dyeing/handicraft/printing and dyeing/innovative design/cross-border integration/intangible cultural heritage brand
维普
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