As a service-oriented industry,brand building has always been one of the key factors in the development of the tourism industry.With the continuous upgrading of consumer demand and the intensification of market competition,how to enhance the competitiveness and market influence of enterprises through effective brand building has become an urgent problem to be solved.As a new information technology,mobile edge computing can provide new ideas and methods for tourism brand building,which is worthy of in-depth research and discussion.The purpose of this paper is to analyze and discuss the application of mobile edge computing in tourism brand building,reveal its impact mechanism on tourism brand building,and propose corresponding countermeasures,in order to provide useful enlightenment and suggestions for promoting the healthy development of the tourism industry and brand building.
mobile edge computingtourism brand shapingapplication
维普
万方数据
