Research on optimization strategy of logistics distribution in e-commerce environment:taking JD Logistics as an example
With the rapid development of e-commerce,logistics distribution has become a crucial part of this environment.How to optimize logistics distribution strategy,improve distribution efficiency and reduce cost has become an urgent problem to be solved.Taking Jingdong Logistics as an example,this paper analyzes the problems existing in Jingdong logistics distribution and proposes corresponding logistics distribution optimization strategies to effectively improve the distribution efficiency,competitiveness and customer satisfaction of Jingdong Logistics and provide a strong backing for the development of e-commerce.Through the study of Jingdong logistics distribution optimization strategy,the aim is to provide e-commerce enterprises with logistics distribution optimization strategy and method for reference,so as to promote the sustainable development of the entire e-commerce industry.