Design of Shandong cultural tourism data center in context of digitalization
To explore the research and application of cultural tourism big data in the context of digitalization,this paper collects and integrates abundant cultural and tourism resources,policy regulations,and tourist behavior data in Shandong province,constructing a hierarchical architecture for cultural tourism data center.Based on this platform,this paper delves into the correlation between cultural tourism big data and regional development,tourist behavior,and resource allocation.It provides scientific decision-making support and strategic references for cultural tourism industry managers in Shandong province,offers data support for marketing strategies and resource allocation for practitioners,and provides personalized recommendations for tourists.Through the construction of the cultural tourism big data platform,it is expected to promote the intelligent development of the cultural tourism industry and enhance the tourist experience.
cultural tourismdata centerdecision supportpersonalized recommendation