Development and Application of a Scale to Protect Personal Financial Information in the Context of Digital Finance:A Case Study of Jiangsu Province
The protection of personal financial information has become a pressuring issue in the context of digital transformation.This paper designs an initial personal financial information protection scale from three dimensions:cognition,evaluation,and demand.After project analysis and factor analysis,a formal personal financial information protection scale is developed,based on which an application analysis is conducted.It is found that there are differences in the survey results of personal financial information protection in terms of education level,age,and region.In particular,the need for personal financial information protection is higher among financial consumers and there are significant differences.It is suggested that information protection needs should be embedded in the full lifecycle information protection of financial consumers.
financial consumersprotection of personal financial informationscale development
NETL
NSTL
万方数据
