A Study on the New Characteristics and Trends of Youth Culture in the Digital Age
Entering the digital era,the Internet platform,as an infrastructure,is reconstructing the cultural industry and its business logic.In the digital age,the current youth culture exhibits the following new features and trends:digitization,popularization,commercialization,the influence becoming prominent,and its integration with excellent traditional Chinese culture.Thus,platforms play an important role in connecting the country and youth.However,the complexity of platform roles poses greater challenges for the country to strengthen its leadership in youth culture.
digital ageyouth culturepopularizationcommercialization
NETL
NSTL
万方数据
