体验经济视角下南昌文旅产品的创新路径——以手工皮具为例
Exploring Innovative Trajectories of Cultural Tourism Products in Nanchang from the Perspective of Experiential Economy:A Case Study of Handcrafted Leather Goods
赵丽雪1
作者信息
- 1. 江西服装学院,江西南昌 330201;南昌市服装数字化系统设计重点实验室,江西南昌 330201
- 折叠
摘要
基于对南昌文化及其广泛影响力的分析,以手工皮具作为文化载体,从体验经济的独特视角出发,深入探究了文化旅游产品发展的新路径.旨在全面挖掘旅游消费者的真实需求,进而构建手工皮具个性化设计方案,使旅游消费者在亲身参与手工皮具制作的过程中,能够深刻感受并理解南昌文化的丰富内涵.
Abstract
Grounded in an analysis of Nanchang's cultural heritage and its extensive influence,this study utilizes handcrafted leather goods as cultural artifacts to delve into novel pathways for the development of cultural tourism products from the unique vantage point of experiential economy.The aim is to comprehensively uncover the authentic desires of tourist consumers,thereby crafting personalized design schemes for handcrafted leather goods.This allows tourists to deeply immerse themselves in and comprehend the rich cultural essence of Nanchang while actively participating in the process of crafting handcrafted leather goods.
关键词
体验经济/文化旅游产品/手工皮具Key words
experiential economy/cultural tourism products/handcrafted leather goods引用本文复制引用
基金项目
2023年南昌市社会科学规划项目(YS202304)
出版年
2024
NETL
NSTL
万方数据