Study on the Design of Li Nationality Cultural Tourism Souvenirs based on Market Analysis
This paper discusses how to integrate Li culture into the design of tourism souvenirs in order to enhance the value and attractiveness of Hainan tourism.The article adopts the qualitative research method to carry on the in-depth investigation and analysis to the tourist souvenir market.The research results show that Li culture has a high market consumption potential,through in-depth exploration of the symbolic beauty of Li elements,with modern methods of integration and innovation,we can create a well-known and influential Li cultural brand,we can provide a better interactive experience to fully meet the diverse and personalized needs of tourists.