International Communication Strategy of Empowering Cultural and Tourism Integration Development with Jiangsu Traditional Clothing
This study engages in an exploration of the organic interplay between the examination of material culture and the innovative transmission of intangible cultural heritage.Within the context of cultural tourism integration,it thoroughly investigates the unique cultural genes of Jiangsu's distinctive attire,analyzing the factors influencing the dissemination of traditional clothing in this integrated milieu.Grounded in communication theory,the study seeks to devise strategies for the international promotion of Jiangsu's cultural heritage,thereby contributing to the flourishing and preservation of China's exceptional traditional culture.
cultural tourism integrationJiangsu attiretraditional cultureinternational communication
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